The arrival of Genevieve Nnaji as a true fashion icon did not just start today. The Award winning Nollywood actress has been known for not only her amazing acting talent that has won her numerous awards, but for also being a woman of simplicity and great style.
Recently, with the launch of her clothing line StGenevieve, she has given women an opportunity to be simple and chic, infusing her personal style into creating fabulous dresses for Women.
The St Genevieve clothing line, available exclusively on online retailer Jumia.com.ng, offers contemporary office wears and sexy dresses you can wear to special occasions. They come in a wide range of colours, patterns, sizes and styles.
In this video to showcase the Fashion line, Genevieve takes us through a Journey of style evolution.
In her own words “This is a collection of my personal style for ladies that want to look confident and chic. Think fashion, think St Genevieve, and you can get it exclusively on Jumia”’
Funmi Daniels, Vice President, Fashion at Jumia Nigeria talking about the St Genevieve label and the video said;
“We are extremely happy with the response we have received since the launch of the collection, more exciting is that there is literally no buzzing red carpet without a St. Genevieve piece on there. It is also inspiring for the fashion industry to see celebrities who are looked to as role models contribute in building the industry in Nigeria and Jumia strategically positioned as a popular choice to provide these brands with professional retail experience and logistics across the country”.
Jumia Nigeria has a notable reputation for partnership and exclusivity with top premium brands in Nigeria such as best sellers David Wej, Eve& Tribe, Scupp Woman just to mention a few, promoting local fashion, and ultimately boosting the Nigerian economy, through business processes that create platforms of possibilities for entrepreneurship and nationwide reach of a larger market. Jumia.com overall maintains its promise to empower all Nigerians from the customer to the merchant, everyone.